Before the Multiple Listing Service and the internet, it was critical to place the biggest, brightest, and most attractive home-sale ads possible — everywhere you could! Of course you had to announce to everyone that your home is now on the market.
Thankfully this isn't the case anymore.
Immediately when we launch your house on the MLS, the entire agent population in our region is instantly informed and all buyers set up on auto-listings will receive one with your house! Agents working with buyers will know there is an opportunity to sell your house.
And, because of technology, buyers looking for homes similar to yours are mostly likely aware of your listing before their agent even has a chance to pass the news to them. Even buyers who are not completely active and working with a realtor have access to homes for sale. Multiple sites will show your house for sale as the listing populates across several platforms.
So why hasn't your house received an offer? Assuming your agent has provided professional photographs, it's staged properly, and it's been well-marketed, it boils down to the bottom line—price. Bigger ads, new marketing approaches, or more-aggressive marketing will not trick buyers into thinking your house is worth more than market value.
Having a pricing strategy that ensures your house sells for the most money in the shortest amount of time is key.
Call us at (208) 327-2127 to discuss the right pricing strategy for your house.
