Before the internet, it was critical to place the biggest, brightest, and most attractive advertisements everywhere you could! Of course you had to announce to everyone that your home is now on the market.
Thankfully this isn't the case anymore. Right when we put your property on the MLS, the entire agent population in our region is instantly informed. Agents working with buyers know there is an opportunity to sell your house. And, because of technology, buyers looking for homes simila
r to yours are most likely aware of your listing before their agent even has a chance to pass the news to them.
So why isn't anyone looking at your home?
There could be several factors to consider, but assuming your agent has provided professional photographs, staging advice, and a marketing strategy, it boils down to the bottom line. Price.
Bigger ads, new marketing approaches, or more aggressive marketing will not trick buyers into thinking your home is worth more than market value. You could feature your home for sale on the front cover of the local newspaper every day, but if you aren't priced right, it's unlikely you'll find a buyer.
Having a timeline and strategy is key. If you aren't receiving any showings, it's time to reduce the price. Your agent should discuss with you the importance of pricing early in the process and discuss a strategy to reduce if necessary, based on lack of activity or negative feedback.
Give us a call today at 208-327-2127 to discuss our pricing strategy and how we keep your home in front of buyers and agents!
And always remember, if you or your friends or family have real estate needs, we are your Boise, Idaho and North End real estate experts. If you are interested in searching for your next dream home, please click here.
